The participants of the conference are representatives of regional broadcasting companies (network operators transmitting radio and television programmes); electronic communications regulators; equipment manufacturers from the entire transmitting chain, including processing equipment, signal distribution equipment, transmitters, antennas and infrastructure; system integrators and equipment distributors; and guests from scientific institutions (faculties and institutes), international institutions and organizations related to broadcasting of radio and television programmes (EBU, ITU, Broadcast Networks Europe, DVB, WorldDAB).
Since the very first conference held in Macedonia fifteen years ago, significant technological changes have taken place in the field of broadcasting. Almost all countries in the region have now switched to digital television broadcasting. The first digital dividend (800 MHz band) has mostly already been allocated to mobile operators, while the second digital dividend (700 MHz band) has been harmonized at the European level and its allocation has begun. Discussions on the future use of the UHF spectrum traditionally intended for terrestrial TV broadcasting are expected to start soon. Terrestrial radio broadcasting is still predominantly analogue, but here too major changes have been taking place in recent years, with the introduction of the new digital platform (DAB+). DAB+ has become the dominant platform for terrestrial broadcasting of radio programmes in Europe. Most European countries now use the DAB+ system in commercial radio or at least in a test environment, while Norway was the first country to announce a complete switch-off of national FM radio stations, starting in 2017. The way we watch television and listen to the radio is also changing. Non-linear TV and radio is growing, and is especially popular with the younger population. Internet music listening services, IPTV, IP radio, OTT services and new market players such as YouTube, Apple TV, Amazon TV, Netflix and others, have an increasing influence on traditional production and distribution of radio and television programmes. Broadcasting companies must therefore change and adapt, not only technologically and organisationally, but also in their approach and thinking about the future.
The MBT conference is extremely important for broadcasting companies as it enables them to better define the vision of their own sustainable operations through the exchange of experiences, plans and ideas, presentations of new technologies and equipment.
The main topics of the MBT 2018 conference are the future of terrestrial radio and television broadcasting, digital radio DAB+ as the new platform, new services such as OTT and HbbTV, and new areas and opportunities for the development of broadcasting companies (IoT, PMR, PPDR , 5G, …).
The number of participants and the number of countries from which they come increases year after year, with more than 150 participants expected at MBT 2018 from Slovenia, Croatia, Bosnia and Herzegovina, Serbia, Montenegro, Macedonia, Italy, Austria, Hungary, Romania, Bulgaria, Moldova, Slovakia, Ukraine and others. In addition to the conference, equipment manufacturers and other interested parties can also use the exhibition space at the hotel to exhibit and present their equipment and services. Social and other informal events during the conference will allow participants to exchange experiences and ideas.